Senior Frontend Engineer - SEO

Job Introduction

About Selfridges

Here at Selfridges our customers are at the heart of everything we do, and we want to be known for delivering the best, most extraordinary experiences that keep our customers coming back. We are on a journey to build flexible, innovative technology platforms that create inspiring and effortless experiences across all our customer touchpoints.

Our Engineering team plays a central role in shaping these digital experiences, our e-commerce and digital platforms are central to creating innovative, customer-centric experiences. As we grow, we are looking for talented, curious individuals to join us, bring their unique perspectives, and help reimagine our digital platforms to new heights.

This is a hybrid role working from home and our offices in either London or Leicester.

A bit about the role

We’re looking for a Senior Frontend Engineer with strong expertise in modern web technologies and a passion for SEO, particularly AI-driven and technical SEO. In this role, you’ll play a key part in designing and building our front-end experiences, performing regular checks to shape our digital platform, and ensuring they are not only performant, seamless but also discoverable at scale. 

You’ll work with React, Next.js, and Contentstack (headless CMS), building on a MACH architecture foundation. 

You will be part of a cross functional agile squad working on the digital experience roadmap, collaborating with product managers, back-end engineers, delivery, Tech lead, engineers, QA and SEO specialists to deliver robust and scalable solutions.

Key Responsibilities